Spring 2023
Campaign
The Premium Basics collection is about quality with comfort. The visuals for the Spring 23 campaign was a bit more vibrant than previous seasons to give the collection a fresh story. All shots are paired down to the essentials.
Campaign
Creative Direction: Nash Design
Photography: Tyler Woodford
Videography: Only NY, Graham Law
Music: Austin Marc
Set Design: Nash Design, Mya Wood
Talent: Tri Tran
Location: The Bronx, New York, USA
Fall / Winter 2022
Campaign
For the Fall / Winter 22 campaign, Nash worked with the Only NY team to develop a graphic treatment in the form of a type system that would be used for all ad layouts and product focused ads.
Campaign
Creative Direction: Joe Battatio
Photography: Tyler Woodford
Marketing & Design: Nash Design
Location: New York, New York, USA
Fall / Winter 2021
Campaign
Nash developed the original graphic treatments and layout based upon the team’s ideas and consolidated / packaged a cleaner overall design to use as a template for future Premium Basics collections.
Campaign
Creative Direction: Joe Battatio
Photography: Marisa Silva
Marketing & Design: Nash Design
Location: The Bronx, New York, USA
